GOLF MARKETING SEMINAR/ Workshop for Golf Courses
Topic: AI, Ask Engine Optimization (AEO) vs. SEO and New Technology for Golf Courses in 2026
When: Friday November 14 from 11:00AM until 1:00PM
Where: Emerald Greens GC (Hastings, MN)
Itinerary:
10:30AM: Check-in
11:00AM-1:00PM: Presentation (includes lunch)
Details:
Learn how to get on the first page of google for searches , in VOICE searches like Ask Siri, Hey Google, Alexa and get included in ChatGPT queries.
We will share 2 AI tools that will help you increase your efficiency and ability to be more effective and profitable.
Seminar format with each attendee receiving a 35 page workbook updated for 2026 that includes checklists for improving your website, email and social media marketing efforts.
NEW FOR 2026: Learn how to optimize your website for Ask Engine Optimization (AEO), how to train your staff to create content and manage all your social media in less than 15 minutes a day, and latest strategies for email marketing.
Bring your laptop for hands on engagement.
Presented by Kevin Unterreiner, Founder of TwinCitiesGolf.com and golf marketing consultant to more than 500 golf courses since 1998.
Lunch and beverages provided by SpotOn.
2 hours of continuing ed credits will be submitted to MN PGA for active PGA Professionals
Cost:
$39 per person includes the 2 hour seminar, the 35-page workbook, lunch and a post seminar free evaluation of your current AEO & SEO status plus website and social media setup+strategy.
Courses that participate in our TCG "Public Country Club" program may bring up to 3 staff at no additional cost.
At checkout, choose the Quantity for the # of staff from your course attending (if a PCC course, keep quantity at 1 as additional staff is no extra charge).
Presented by
Kevin Unterreiner, Founder, TwinCitiesGolf.com
Topics Covered:
What is Ask Engine Optimization and why its critical in 2026.
How to get on the first page of google for searches , in VOICE searches like Ask Siri, Hey Google, Alexa and get included in ChatGPT queries.
Has your google business listing been hi-jacked by GolfNow?
How to create a month-by-month marketing plan.
Checklist for your website (critical for ranking high in search engines).
Email & Social Media marketing Do’s and Dont’s in 2026 (including how often you should eblast and post).
How to manage social media in 15 minutes a day (Facebook, Twitter, Instagram, YouTube, Snapchat, LinkedIn).
How to keep a 4.0 or better online reputation (and negatives off the first page).
20 ways to generate an extra $5,000 in 2026 (yep, that’s $100,000).
Why your Google business listing may be your most important marketing tool (and how to manage it).
How to create a ONE PAGE monthly report that tells you if your marketing is working.
How some of the marketing you may currently be doing might actually be hurting more than helping.
Is it time to upgrade your teesheet/ POS?
Should you be spending money on Google PayPerClick (or Facebook boosting)?
How to train staff to help with social media.
How to add thousands of emails a year to your database.
Questions? Email Kevin Unterreiner at kevin@twincitiesgolf.com
Can’t make it to the seminar but want the step-by-step workbook? Email Kevin Unterreiner at kevin@twincitiesgolf.com for a PDF version (free for PCC courses, $39 for non-PCC courses).
